Svenska Hjältar

Everyday Heroes - We Salute You!

2017 / 12 / 11

For the 11th consecutive time it’s time to celebrate the backbone of the Swedish society in “Everyday Heroes” (Svenska Hjältar).

The show - produced by Brand New Content on behalf of Aftonbladet - celebrates ordinary people that have accomplished extraordinary deeds to others, in a heart warming two-hour gala on Sweden’s biggest commercial channel TV4.

To see the show and have more information, please visit, or

Crime Central celebrates 500 - 2017 / 04 / 26

Crime Central celebrates 500

2017 / 04 / 26

Tonight´s edition of Brottscentralen ("Crime Central") marks the 500th show of the Swedish version – a truly epic milestone for the Brand New Content format originally launched in 2013.

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Crime Central moves to the next level - 2017 / 03 / 17

Crime Central moves to the next level

2017 / 03 / 17

Tuesday March 7th marked the beginning of a new era for the Brand New Content digital format Crime Central ("Brottscentralen"). This when season eight premiered on Swedish online powerhouse Expressens all digital and social properties.

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Welcome to a brand new year

Welcome to a Brand new Year!

2017 / 01 / 05

Dear all,

My name is Wassi Azizi and I come from Afghanistan. For many years I worked in the Afghan television industry, but in late 2015 I had to leave. My family and I received several death threats and I had no other choice but to leave my family and friends behind and flee my homeland. 

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